Question 1

Do I need followers to take part?

Accepted Answer

No. You start a completely new anomalie account. Your existing followers do not matter, only the content you make from now on counts.

Question 2

Do I need experience with video content?

Accepted Answer

No. The Creator Playbook shows you formats, hooks and examples that work. All you need is your phone and the will to make it happen.

Question 3

What kind of videos do I create?

Accepted Answer

Short TikTok videos about anomalie and modern health: tests, self-optimization, longevity, everyday life with anomalie. We provide the formats, you bring your own style.

Question 4

Do I need to know a lot about health?

Accepted Answer

No. We provide briefings and vetted content. The only rule: you never invent your own health claims. What you can and cannot say is clearly laid out in the Playbook.

Question 5

Who owns the TikTok account?

Accepted Answer

The account runs as an anomalie account and belongs to anomalie. You get paid for your content. If you ever leave the program, the account stays with us.

Question 6

How do I get paid?

Accepted Answer

Per 1,000 views, between 1.50 € and 2.50 € depending on your tier. You invoice us once a month as a self-employed creator and receive your money by bank transfer.

Question 7

Am I employed by anomalie?

Accepted Answer

No. You work as a self-employed creator and invoice us. No employment contract, no fixed hours, full flexibility.

Question 8

What happens if I miss the video quota one month?

Accepted Answer

No drama. Send us a quick message and we will find a solution. If someone stays far below the quota for a longer time, the program is paused.

Question 9

Do I need to live in a specific city?

Accepted Answer

No. You can take part from anywhere in Germany. For some formats an anomalie partner location nearby is handy, but it is not a requirement.

Question 10

Where do I film the videos?

Accepted Answer

At home, on the go, at the gym, at a partner location. Most formats work with your phone in completely normal places.

Question 11

How much time does it take?

Accepted Answer

About 10 minutes per video. At 12 videos per month that is roughly 2 hours, at 16 videos just under 3 hours.

Question 12

Can I do this alongside a job, university or school?

Accepted Answer

Yes, that is exactly what it is built for. You decide when to film and post. Only the monthly quota has to add up in the end.

Question 13

Which platforms count?

Accepted Answer

Right now TikTok counts. More platforms like Instagram Reels and YouTube Shorts are planned.

Question 14

Do I need equipment?

Accepted Answer

No. A phone is enough. Good ideas beat expensive cameras.

Question 15

Do I have to mark my videos as ads?

Accepted Answer

Yes. You are paid by anomalie, so you mark your videos as advertising. How to do that correctly is covered in the Playbook.

Creator Program

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